Belfast Maine TV Survey Shows a Dramatic Rise in Viewership

By Ned Lightner, BCTV-2

Belfast Maine PEG television BCTV-2 periodically surveys Belfast residents.

The July BCTV-2 survey results are in and the news is good. Since our survey last September, 2010, viewership and awareness have increased dramatically.

The survey is comprised of 100 Belfast residents, whose names are chosen at random from the local telephone directory. Seventy-five percent of cable subscribers watch the station compared with thirty-six percent in the earlier survey. Sixteen percent watch often and forty-six percent watch occasionally which is a substantial increase from the Fall survey where ten percent watched often and fifteen percent watched occasionally.

A new question on the survey revealed that more people are using the internet for program viewing. In fact, fifty-seven percent of those surveyed reported using a combination of both internet (station website and miro.org) and television to receive programming.

Overall BCTV-2 is very excited to hear that public awareness and viewership is on the rise and they intend to keep bringing quality programming to the community as they go forward into the future.